Binance Futures Grand Tournament — Key Visual

2023 Futures Grand Tournament — key visual2023 合约锦标赛 — 主视觉

Visual Concept视觉概念

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Future Tournament, Human × Machine. A human wearing advanced machine gear, ready for the match. The human stands for the participant; the machine stands for the trading equipment and the platform. Human and machine working as one shows the participant competing alongside Binance, combining their own judgment with machine analysis of market trends. The scene sets a pre-match mood and points to where crypto trading is heading: human and machine, integrated. 未来竞赛，人机合一。人戴着先进机器设备，准备迎接挑战。人代表参赛者，机器象征交易设备和平台。人机合一的场景突显参赛者与币安的协作，借助科技做出明智决策。共同参与竞赛，凭借智慧与机器分析市场趋势。营造参赛者准备入场的备战氛围，激发参赛者的热情。这个创意传递出数字化金融与人机融合的未来趋势，让参赛者在未来感十足的竞赛中体验全新的加密货币交易世界。

References视觉参考

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Reference board — work by other artists, collected for direction参考图板 — 均为其他艺术家作品，用于确定方向

Work in Progress制作过程

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Modelling — base figure, headgear, cable rig建模 — 基础人体、头部装置、线缆结构

Build — assembled over the base figure搭建过程 — 在基础人体上逐件组装

Animation动态

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The key visual on the campaign page主视觉在活动页上

Prize pool module奖池模块

Mystery-box reward盲盒奖励

Live page. binance.com/en/FGT/MAY2023 ↗线上页面。binance.com/en/FGT/MAY2023 ↗

Credits. Binance Futures, 2023. 3D, motion and key visual by NCKCHN; campaign page IA, copy and build by the Binance Futures product, marketing and web teams. Full project on Behance ↗. 制作名单。币安合约，2023。3D、动效与主视觉 NCKCHN；活动页信息架构、文案与开发由币安合约产品、市场与前端团队完成。完整项目见 Behance ↗。