MEXC Deep Liquidity 02 — AIGC Creative Film

MEXC LIQUIDITY / 01

The Brief原始需求

This is the script and visual direction the client arrived with: liquidity made literal as liquid silver. A giant bar melts at the MEXC entrance into a glowing river, a whale swims in, a $1M order drifts past like a small boat, and the river finally forms the logo. 这是需求方最初提供的脚本和视觉方向：把「流动性」直接具象成会流动的液态白银。一块巨大的银条在 MEXC 入口融化成一条发光的银河，鲸鱼游入，$1M 订单像小船一样漂过，最后整条银河汇成 Logo。

Brief reference — supplied with the script需求方参考 — 随脚本提供

MEXC LIQUIDITY / 02

The Reinterpretation拆解与重塑

Extract the core message, then propose a second way to express it: a quiet lobby, two elevators — one ordinary, one discreetly marked MEXC. Two people push carts of silver, a normal load on the left and an absurd stack on the right; the ordinary lift beeps maximum load exceeded and its doors refuse to close, while the MEXC lift shuts quietly, climbs steadily and opens with a single ding. 提取核心信息，提供另一版内容表现方案：一间安静的大厅，两部电梯 — 左边普通，右边低调标着 MEXC。两个人各推一车白银，左边是「正常规模」，右边是一整座夸张的银山；普通电梯「滴」一声报出 Maximum load exceeded，门反复关不上，而 MEXC 电梯安静合门、平稳上升，最后「叮」一声开门。

Why this way: the silver river is beautiful, but nothing in it ever resists — it pictures liquidity instead of testing it. Putting an ordinary elevator beside the MEXC one creates a control group, and depth stops being an adjective the audience is told and becomes a result they watch being measured. 为什么这么改：银河很美，但它全程没有任何东西在抵抗 — 它把流动性画了出来，却没有测试它。把一部普通电梯放在 MEXC 电梯旁边，就有了对照组；「深」不再是一个被告知的形容词，而是观众亲眼看着被量出来的结果。

Storyboard — the proposed direction分镜 — 提案方向

MEXC LIQUIDITY / 03

Scene Design场景设定

One wall, two doors, and the whole argument sits in the lighting: the ordinary lift stays warm and ordinary, the MEXC lift is cooler, brighter and unmistakably the better door. Everything else in the lobby is kept quiet so the choice is the only thing happening. 一面墙，两扇门，整个论点都放在光里：普通电梯保持暖调、保持普通，MEXC 电梯偏冷、更亮，一眼就是更好的那扇门。大厅里其余一切都压得很安静，让「选哪扇」成为画面中唯一发生的事。

The choice, told entirely by colour temperature「选哪扇」，完全交给色温去说

Lobby studies — blue carpet, walnut wall, one hard shaft of daylight大厅推敲 — 蓝地毯、胡桃木墙，一道硬光

MEXC LIQUIDITY / 04

Character & Props角色与道具

The same recurring actor as film 01, restyled again — this time into a mid-level finance suit, so the size he is pushing reads as the exception rather than his rank. The props go all the way down to the trolley: a MEXC-blue cart with branded uprights and its own castors, designed rather than borrowed. 沿用与第一条同一位演员，再做一次造型重塑 — 这次是中层金融从业者的西装，让他推着的那个体量成为例外，而不是他的身份。道具一路细到推车：MEXC 蓝的车架、带品牌标记的立柱、连脚轮都单独设计，不是随手拿来的。

Inside the MEXC car — the mark, embossed, is the only branding in frameMEXC 轿厢内 — 顶部压印的标记，是画面里唯一的品牌

Asset build board — cart design and character turnaround

Asset build — cart iterations, car interiors, character turnaround素材准备 — 推车迭代、轿厢内景、角色转面

MEXC LIQUIDITY / 05

Trial & Error — Rerolling Is Still Unavoidable试错 · 抽卡仍是不可避免的过程

(Don’t be naive — AI does not one-click this.)（真别天真以为 AI 真可以一键生成）

To land this one shot the take had to be rerolled again and again so the movement ran backwards. Pulling a loaded trolley is an unusual action, and it took a lot of different prompts before one worked. 为了要形成这幕，不断重复抽卡让它倒退；因为「拉推车」这个动作比较反常，换了好多不同提示词才成功。

The frame this section is about这一节说的就是这一幕

Prompt after prompt — “PULL!” · “DO NOT PUSH!” · “MOVE BACKWARD” · “GOSTAN”一条条换提示词 — 「PULL!」·「DO NOT PUSH!」·「MOVE BACKWARD」·「倒车入库！」

MEXC LIQUIDITY / 06

The Film成片

“Deep liquidity. Built to handle size.” — final cut, 40s · sound on「Deep liquidity. Built to handle size.」— 最终成片，40 秒 · 建议开声

Proposition, copy and end frame are MEXC’s. Mine is the second script, art direction, scene and character design, prop design and the AIGC pipeline. Chapter 01 is here; chapter 03 follows. 产品主张、文案与品牌落版属于 MEXC。我负责第二版脚本、美术指导、场景与角色设定、道具设计与 AIGC 流程。系列第一条见这里，第三条随后。